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An Expensive Lesson In Domain Names
You’ve heard the standard advice. Start a business, get a domain name. Get a GOOD domain name, one that matches your brand. Too bad I didn’t follow that advice when first starting out with one of my...
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Google’s +1 Experiment In Social Media
It’s been a few weeks since Google announced the introduction of its Plus One (+1) button to search results and websites. Now that the hype has died down let’s assess if this will be a winner and...
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Using Funnels To Improve Your Website’s Performance
How do I know if my website is a good asset generating business for my company ? As with any business reporting and analysis work, it is important to establish some objectives or benchmarks to help...
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DIY Search Engine Optimisation
Many new business owners choose to take the DIY approach to search engine optimisation. Although I would recommend hiring a professional this is understandable as after web development costs SEO is...
View ArticleGoogle Might Improve Your Relationships
Google’s mission has always been to provide the best possible search results for their users, they recognise that that is how they established market dominance and to their credit they have not gotten...
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15 Ways To Win The SEO Battle
SEO stands for “search engine optimization.” Search Engines use processes to identify content to match a user’s search query. Website owners use SEO in order to be identified by these Search Engines,...
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11 Essential Tips From The Dublin SEO Summit
Last Friday afternoon was spent by just shy of 300 digital marketing professionals and enthusiasts in the Morrison Hotel in Dublin at the Dublin SEO Summit. The event was sponsored by SEOMoz and...
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Expand Your eCommerce Reach With Facebook Mobile Advertisements
Mobile and Facebook – these two terms are an important part of our daily life. All of us would certainly agree to it. It has been estimated that around 680 million people connect with Facebook through...
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Hoosh And The Age Of Intelligent Data: Interview With Jacob Hagemann...
Hoosh is a competitive intelligence suite of products, created to deepen the performance of your online business. All of the custom products are designed to help you plan an online strategy, optimise...
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How To Provide Your Business With The Most Visibility In 2014
If your business doesn’t have an online and social presence, then you’re basically asking customers to find a non-marketed needle in a highly competitive haystack. Visibility is key and if you don’t...
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Tips For Staying Ahead When It Comes To Online Marketing
It is important to always be learning when it comes to online marketing. Whether you are in business for yourself or you are part of a large corporation, you should always be keeping up on the changes...
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5 Content Marketing Hacks Every App Marketer Should Follow Without Fail
Content has always been the king. What oxygen is to human beings, content is to online businesses. Businesses survive and thrive on content marketing strategies. In fact, with the Google Panda update,...
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Keep Learning: Beginner’s Mind Is Key in R&D
There are a number of ways to continually grow as a business person. If you do it right, you may grow your business, along with your mind. The reason for this is simple: much of what we think of when...
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Winning with Online Reviews: 3 Ways to Build Your Online Reputation Today
Obtaining a large number of online reviews is crucial for excelling in your digital marketing. In particular, making sure that the balance of those reviews is positive will increase your conversion...
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